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How can you build trust with your customer to close more sale?Can you close sale without building rapport with your customer? There is no doubt in sales, the first thing to do is to know your customer. Building rapport with him enables you to close sale easier later on. Here are a few tips to take home on building that rapport.
A firm handshake shows your sincerity whether to a stranger or an old friend. People wants to do business with sincere people. A firm handshake is the first impression you can give to your customer. You want to show your customer that you are sincere in doing business with them. A firm handshake also means you are confident and sure of yourself. You definitely will want to project a confident image to your customer, don't you? Let's face it, would you part your money with someone who dress sloppy, unsure of himself? This will be your first step to close sale. But of course, for all the huge male out there. If your customer is a petite lady, do not try to crush her hand, ok! Important 2. Smile What can be the best weapon to build trust with your customer? Yes, it's that simple. A sincere smile from you. It has been proven that a smile can break all hostility. When two person is arguing angrily, and suddenly one of them smile broadly, it's so amaze that the anger just disappear. Smile more to break the ice, you will close sale easier at the later part. 3. Eye contact To reinforce the smile, look into your customer's eyes when you are smiling. Whenever I looked into my customer's eyes, I start to feel how he felt. I am able to listen to him, and I really mean listen. Make contact with your customer's eyes and a connection is formed. You begin to feel how he felt. Trust is being build when you look into his eyes. This is a very powerful way of building rapport. Most of the time when a buyer don't buy is because he do not feel a connection with the seller. The buyer do not trust the seller. Use the eye contact technique to build a connection with your buyer. You can close sale much easier. 4. Observe You may want to observe subtly about your customer and his surrounding. If you were at his office, observe any special items in his office. Examples like, trophy, photograph, badges, paintings, etc. If they are in your office, observe their clothing or any special badges they wear. Strike a conversation using those special items you found. Those things shows you the true self of your customers. It shows you something about your customers social life. Talk about their life, be interested in their life. There was once I went to the customer's office, and I saw lots of photos of her in different countries. After asking, I knew she loves to travel. And our conversation goes around travelling. We even share common topic on the countries that we both had visited. Every now and then when I called her, I will always asked her which is the most recent country she had visited. Build trust with your clients. Let them know that you care.
Business is about customers. Know your customer well
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